What’s something that Beyoncé, Princess Kate and Gigi Hadid have in common? No, it’s not just their fame, but that these powerful women all have completely lust worthy locks. The truth is, incredible tresses can mean the difference between an amazing or completely humdrum day. With good hair comes a certain confidence that leaves you determined to own your destiny.
Enviable locks doesn’t happen by accident, but rather through an appointment with a skilled artisan. That’s why we’re so excited to introduce you to SOHO Hair Co., the salon that will transform your tresses.
Director, Joseph Vincenzino began the SOHO dynasty in 2009 as a one-man operation. Now with a team of leading stylists, brand new location and unique L’Oreal partnership, the salon is making sure their name is being heard loud and clear within the industry.
Located in Melbourne’s well-heeled suburb of Essendon, escape the hustle and bustle of the CBD for a pampering, tranquil experience. As soon as you step onto the boutique salon’s trendy, lime-washed floor boards you’ll be transported to interior heaven. Think chic, white industrial design with minimal accents of copper lighting, emerald foliage and a dimmed hair-spa station.
Experience SOHO and never again be tempted to cheat on your hair stylist. Why you ask? Because the salon is adamant about meeting your every desire, ensuring that you are wholly satisfied with your head-turning new ‘do. It’s guaranteed their passion will leave you wanting more.
From the second you arrive at the salon you’ll be treated like a VIP. With every cut, colour or styling service, your tresses will indulge in a deluxe, nourishing cleanse at the hair-spa using only Kérastase products. If your mane needs some TLC, you can’t go past the Kérastase Ritual which is created with your specific hair concern in mind.
Working on the premise of delivering a superior service through personalised care, your hair is in safe hands. Through consultation, your stylist will take into account your requests, face shape, hairs natural texture and lifestyle. They will then give you honest advice on the cut, colour and treatment that will suit both your wishes and strands.
How often have you unsuccessfully attempted to style your crown just like they do in the salon, only for it to look not quite right? It’s a fact that hair artisans have the breathtaking ability of making styling look so effortless. Don’t even get us started on the coordination required to juggle the hair dryer, round brush and master the wondrous technique. Thanks to the SOHO team’s devotion to working with your natural texture, you can easily maintain your mane between visits. Plus, with their complete range of Kérastase products you’ll be able to optimise your hair regime at home.
What are you waiting for? Make every day a good hair day with SOHO Hair Co.
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