Smiles are infectious – they bring out confidence and powerful connections between people, so I'm delighted to be involved in this year's Mardi Gras Parade and to be partnering with such an incredible brand," Delta commented.
Offering a final piece of advice for Mardi Gras party goers, Delta commented, "If you want a bright white smile for Mardi Gras, make sure Oral-B's 3D White tooth whitening range is a part of your pre-party prep".
As the official sponsor of Mardi Gras photographers, the tooth whitening brand will be helping to celebrate and share spectator smiles along the parade route. Oral-B 3D White will also play host to the new parade viewing area, The Flinders Seats, ensuring those in the mood for creature comforts can leave their milk crates at home and not miss one sequin, sparkle or show-stopping performance during the highly anticipated event.
"This year's parade is set to be bigger than ever. We're proud to be partnering with Oral-B 3D White and are thrilled to have the fabulous Delta Goodrem performing, hot off the back of her world-class act at last year's Mardi Gras Party," Sydney Gay and Lesbian CEO Michael Rolik commented.
The complete Oral-B 3D White system includes revolutionary new Whitestrips, a toothpaste, toothbrush and rinse and is available in all major supermarkets and pharmacies from March 2014. When used together, the range promises a whiter smile in just two days.