boohooFIT Won't Give Your Credit Card a Workout

Thankfully there are our brands like Lorna Jane and We Are Handsome who are trusted and tried investments, but occasionally we don't always have that type of cash flow flexibility. Like our everyday wardrobe, injecting a few on-trend styles refreshes and excites what may feel like a style rut. (We are working up a sweat just thinking about it!)

That's why we wanted to share with you some less strenuous news about a new sportswear launch. This month welcomed the announcement of a new addition to the boohoo family, boohooFIT.

It's all about active wear with a fashionable edge. It's fun and fresh with easy and relaxed shapes, such as coordinates. Key detailing includes mesh paneling and sheer layers, with on-trend prints in bold pops of colour.

boohooFIT's Design Director, Caroline Evans said, "... This is the ultimate fitness collection, delivering iconic shapes in sports inspired fabrications, mixed with a fashion-edge. Staple items include wind-breakers, tennis dresses, sport polos, tracksuits and ultra-lightweight jog pants to provide that complete head-to-toe-look."

Like we mentioned before, this collection won't give your credit card a workout as the prices start from only $15!

See the campaign images below for some sportswear inspiration.

boohooFIT Won't Give Your Credit Card a Workout

boohooFIT Won't Give Your Credit Card a Workout

boohooFIT Won't Give Your Credit Card a Workout

boohooFIT Won't Give Your Credit Card a Workout